In "White Lies" berger focuses his argument on stereotype from more of a racist centered point of view. His jump of point is from a Polo advertisment in a magazine, this ad portrays a black model on one side of the page and his horse on the other, both are made to seem majestic and closely related to each other. Berger seems to think that this ad has a racist stereotype linked to it. He argues that the way the picture was taken shows the black model (Tyson Beckford) as an equal to the horse and promotes the old racist stereotype of black people being closely nitted to animals.
Personally, I think his arguement is pretty absurd and does nothing more then promote racist stereotype by picking at a petty arguement of simple artistic origins. This ad, seems to me to be nothing more then the classic artistic expression of animal to man comparison. This is expressed over and over in the world of art and if anything should be considered as a tribute to man rather then insult.
-Michal Tokarski
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